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When is it time to outsource
your Web site?
How do you know when you need
to outsource? When your company
image is suffering because you
don't have the time to make
regular updates, or the graphic
presentation of your site lacks
individuality and punch, or you
need to build e-commerce
functionality or a feedback form
into your site and you don't
know how, it is time to
outsource.
Here are some common reasons
to hire Web designers and
developers for your Web site
projects:
 | A
new site Launching a
new site is design
intensive, and even those of
us with a few graphic design
classes under our belts can
benefit from a trained,
experienced graphic
designer's advice and aid.
It is also the time when
hard-core coding needs to be
done. During this phase, you
will want the person in
charge of graphic design and
the coding expert to work
together to build working
prototypes to help you see
what kinds of features and
overall attitude you want
your site to have.
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Rapid or irregular schedules When
a project deadline hits your
plate, you don't want to
worry about fixing that
major bug on your site
that's causing you to get
negative fan mail. Also, if
you want to add several
features to your site at
once, say, within two weeks,
you'll probably need to
outsource. Your customers
expect frequent Web content
updates— otherwise, they will see your site as stale, a stigma nobody wants. And
sometimes updating your site
with company news just isn't
your highest priority. You
can delegate that
responsibility to an
outsourced team member who
has the time and expertise.
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| New
technologies It's hard
to keep up with the latest
and greatest Web development
technologies: XML, XHTML,
JavaScript, DHTML, SOAP. Who
has the time? Web developers
make it their business to
know about the newest
standards for the next
version of Microsoft
Internet Explorer and
whether or not to have
rollover menus or drop-down
boxes for usability |
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